Marketing & Media Departments earn awards
Conway Corporation’s marketing and media production department received six MIDI Awards at the 2014 Mid-America Cable Show held last month in Kansas City, Mo.
The marketing department won first place for its marketing campaign “Ninja” featuring two commercials, events and numerous print materials promoting the new whole-home entertainment system “Ninja” with a six-tuner DVR, high-speed wireless Internet and home telephone capabilities in one box. Marketing Manager Crystal Kemp and Marketing Coordinator Beth McCullough were recognized for the campaign.
The “This is Ted” commercial advertising the Channel 5 series Going to the Dogs received first place in the cable advertising category, while the “Find your Breathless Edge” commercial advertising the Channel 5 show Burn with Robin Dayer won second. Production Coordinator Wayne Bailey was recognized for producing both spots.
Conway Corporation’s coverage of Prom 2014 received second place in the community programming single show category. Production Coordinator Ryan Tucker led production of the show featuring highlights and fashions from the event.
Conway Corporation local programming swept the community programming series category winning first, second and third place. Going to the Dogs, featuring host Donna Clawson, received third place along with Bailey. Wampus Cats Sports 2014, produced by both Bailey and Tucker, received second place. Dish n’ Dirt, hosted by Kami Marsh, won first place and is also produced by Bailey.
The Mid-America Cable Association is an industry association formed in 1958 to help telecommunication providers promote technical excellence, superior customer service, exemplary marketing and student scholarship. It includes cable telecommunications system operators in Kansas, Missouri, Nebraska, Oklahoma, Iowa, Arkansas and Texas, and Conway Corporation was competing with systems of 10,000-25,000 cable subscribers. To learn more about Conway Corporation’s community programming, click here.