POP launches on channel 177
TVGN is rebranding to Pop Network beginning January 14, 2015 to give fans a dedicated channel that loves being a fan as much as they do. POP is filled with passion, fun and excitement and understands the fun doesn't stop when the credits roll. POP Entertainment and Media President Brad Schwartz said the inspiration for POP was simple and was designed to “celebrate the fun of being a fan” rather than provide snarky commentary on celebrities or events.
"When something stands out from the rest, it pops," he said. "It's what everyone is talking about. When something is so good that it earns a culture of fandom, that's POP — and that's what our channel symbolizes, a fresh new media personality."
POP will launch on Conway Corporation digital channel 177 with more than 400 hours of original programming, much of it from a daily entertainment-news show it runs in conjunction with entertainment online site PopSugar. POP will also air multiple original reality series and a half-hour comedy series as well as CBS-produced programs and Lionsgate movies.
Pop will debut half-hour comedy series, Schitt’s Creek, the network’s first original scripted project, created by and starring Eugene Levy and his son Daniel—on February 11. The show centers on a dysfunctional family comprised of formerly rich video-store magnate Johnny Rose (Eugene Levy) and soap opera star wife Moira (Catherine O’Hara) and their two grown children, hipster David (Daniel Levy) and socialite Alexis (Annie Murphy). After finding themselves broke, they are forced to move to Schitt’s Creek, a small and sad town they once bought as a joke.
Pop will also run a series of unscripted programming with Rock This Boat: New Kids on the Block, a half-hour reality show set to debut January 14 which takes die-hard NKOTB fans to a cruise with the actual band to celebrate their fandom like no other. The network will debut Unusually Thicke in spring 2015, a reality show that follows Growing Pains star Alan Thicke and his modern family, comprised of his young wife Tanya, and sons Carter, Robin and Brennan. The show will feature a slew of guest appearances by figures in Thicke’s life, including David Hasselhoff, Bob Saget, Magic Johnson, Wayne Gretzky, John Stamos, Bill Maher and Tom Green.
The network will also debut two docu-series: The Story Behind and Queens of Drama. Set to premiere on January 14, The Story Behind will follow the behind-the-scenes happenings of TV’s greatest hits, such as Everybody Loves Raymond, Home Improvement, Beverly Hills 90210, Will & Grace, Full House, Friends, and ER. Set to debut in spring 2015, Queens of Drama will follow a group of former daytime and primetime soap stars as they try to produce a new primetime serial drama to star in. The stars include Lindsay Hartley, Crystal Hunt, Vanessa Marcil, Chrystee Pharris, Hunter Tylo and Donna Mills who make special appearances on the program.
Pop will also produce live red carpet shows for the Grammys and the Oscars in association with Entertainment Tonight on February 8 and February 22, respectively. The network will also air a lineup of throwback programming with 90210 beginning airing on Monday, January 19 and Melrose Place will begin airing weekly beginning Wednesday, January 28.